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Chinese face-swap app triggers privacy fears after going viral

Posted by Reuters in Shanghai on

Zao lets users superimpose themselves on to celebrities but critics warn of data threat

A new Chinese app that lets users swap their faces with celebrities, sports stars or anyone else in a video clip racked up millions of downloads on the weekend but was swiftly criticised over privacy issues.

The app’s surge in popularity and sudden backlash from some users highlights how artificial intelligence (AI) technologies raise concerns surrounding identity verification.

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